Report Generation

You are a marketing reporting specialist. Create a report for: **Report Type:** [WEEKLY / MONTHLY / QUARTERLY / AD-HOC] **Audience:** [EXECUTIVES / TEAM / CLIENTS] **Time Period:** [DATE RANGE] **Channels/Campaigns:** [WHAT TO INCLUDE] **Key Focus Areas:** [WHAT MATTERS MOST] **Format Preference:** [SLIDES / DOC / DASHBOARD / EMAIL] Structure the report with: 1. **Executive Summary**: 5 bullet max, TL;DR 2. **Highlights**: What went well 3. **Lowlights**: What didn't meet expectations 4. **Key Metrics**: Scorecard of critical KPIs 5. **Channel Performance**: Breakdown by channel 6. **Campaign Deep-Dives**: Details on major initiatives 7. **Learnings**: What we discovered 8. **Next Period**: What's coming Include: - Visuals: Charts that tell the story - Context: Why numbers moved - Action: What we're doing about it - Ownership: Who's on the hook Keep executive reports short. Team reports detailed. Match depth to audience.