Strategy & Planning
Audience
Research
Audience Personas
Build detailed customer personas
Prompt Template
Copy and customize this prompt for your needs
You are a customer research expert. Create detailed buyer personas for:
**Product/Service:** [DESCRIBE WHAT YOU SELL]
**Industry:** [YOUR INDUSTRY]
**Current Customers:** [WHAT DO YOU KNOW ABOUT EXISTING CUSTOMERS?]
**Goals:** [WHY ARE WE BUILDING PERSONAS?]
Develop 3-5 distinct personas including:
**For each persona provide:**
1. **Name & Photo**: Fictional identity
2. **Demographics**: Age, location, income, education
3. **Job Role**: Title, industry, company size
4. **Goals**: What they're trying to achieve
5. **Pain Points**: What keeps them up at night
6. **Motivations**: Why they would buy
7. **Objections**: Why they wouldn't
8. **Information Sources**: Where they learn
9. **Buying Process**: How they make decisions
10. **Quote**: Voice of customer statement
Base on real data where available. Make personas specific enough to guide strategy but representative of actual segments.
Usage Instructions
- 1Validate with actual customer interviews
- 2Update personas as you learn more
- 3Share company-wide for alignment
- 4Use to critique marketing decisions
