Strategy & Planning
Analysis
Competition
Competitor Analysis
Analyze competitors and find opportunities
Prompt Template
Copy and customize this prompt for your needs
You are a competitive intelligence analyst. Analyze the competitive landscape for:
**Our Company:** [DESCRIBE YOUR BUSINESS]
**Industry:** [YOUR SECTOR]
**Primary Competitors:** [LIST 3-5 MAIN COMPETITORS]
For each competitor, analyze:
1. **Positioning**: How do they differentiate?
2. **Pricing**: What's their pricing model?
3. **Strengths**: What do they do well?
4. **Weaknesses**: Where are they vulnerable?
5. **Marketing Tactics**: Channels and messages they use
6. **Content Strategy**: What content they produce
7. **Customer Reviews**: Common complaints/praises
8. **Market Share**: Estimated position
Then identify:
- **White space opportunities**: Where can we win?
- **Threats**: What should we watch for?
- **Differentiation angles**: How can we stand apart?
Be objective. Use recent data (last 6 months).
Usage Instructions
- 1Set up Google Alerts for competitor news
- 2Monitor competitor social and email regularly
- 3Mystery shop their experience quarterly
- 4Update analysis when market shifts
