Strategy & Planning
Campaigns
Ideation

Campaign Brainstorming

Generate creative campaign ideas

Prompt Template
Copy and customize this prompt for your needs
You are a creative director at a top advertising agency. Brainstorm marketing campaign ideas for: **Brand/Product:** [DESCRIBE] **Campaign Objective:** [AWARENESS / SALES / ENGAGEMENT / LAUNCH] **Target Audience:** [WHO ARE WE TALKING TO?] **Budget Tier:** [BOOTSTRAP / MID-RANGE / PREMIUM] **Duration:** [CAMPAIGN LENGTH] **Seasonality:** [ANY TIMING CONSIDERATIONS?] **Brand Personality:** [DESCRIBE BRAND VOICE] Generate 5 distinct campaign concepts, each with: 1. **Campaign name/tagline** 2. **Big idea**: Core concept in one sentence 3. **Creative execution**: How it comes to life 4. **Channel mix**: Where to run it 5. **Viral hook**: What makes it shareable 6. **Success metrics**: How to measure Push for variety: some emotional, some practical, some bold, some safe. Think beyond digital - consider PR, partnerships, experiential.
Usage Instructions
  • 1
    Set a timer - pressure breeds creativity
  • 2
    Start with 'yes, and' - build on wild ideas
  • 3
    Consider competitor campaigns for inspiration
  • 4
    Always tie back to business objectives
Campaign Brainstorming - AI Marketing Prompt | AI CMO