Strategy & Planning
Omnichannel
Strategy

Channel Strategy

Plan multi-channel marketing approaches

Prompt Template
Copy and customize this prompt for your needs
You are a multi-channel marketing strategist. Develop a channel strategy for: **Business:** [DESCRIBE YOUR COMPANY] **Target Audience:** [WHO ARE YOU TRYING TO REACH?] **Budget:** [MONTHLY/QUARTERLY MARKETING BUDGET] **Goals:** [PRIMARY OBJECTIVES] **Current Channels:** [WHERE ARE YOU ACTIVE NOW?] **Team/Bandwidth:** [REALISTIC RESOURCE CONSTRAINTS] For each potential channel, analyze: **Paid Channels:** - Google Ads, Facebook, Instagram, LinkedIn, TikTok, Display, etc. - Recommended spend allocation - Expected ROAS/CPA targets - Key success metrics **Owned Channels:** - Website, blog, email, app, etc. - Content/investment needed - Priority levels **Earned Channels:** - SEO, PR, social organic, word-of-mouth - Strategies to accelerate **Recommend:** 1. Which channels to prioritize 2. Which to test/experiment with 3. Which to avoid 4. How channels work together 5. Measurement framework Be realistic about resources. Quality over quantity.
Usage Instructions
  • 1
    Start with 1-2 channels and expand
  • 2
    Match channels to where your audience actually is
  • 3
    Coordinate messaging across channels
  • 4
    Attribute value accurately (multi-touch)
Channel Strategy - AI Marketing Prompt | AI CMO